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PROGRAM AT A GLANCE
Connect First, Then Validate Using Social Proof
Mark Hinton, RO
In this lecture, attendees will learn how connecting personally through a patient's ‘preferred name’ relaxes the patient, leading to trust quickly and naturally. We will also explore how ‘social science’ proves that the endorsements of other patients validates your advice, leading to increased patient loyalty, sales of needed services and products and a differentiated professional and extraordinary experience.
College of Opticians of Ontario Activity ID 4537 | 1 PG Hour

Vision Therapy: New Toys to Play With
Dr. Marc Taub, OD, MS, EDD, FAAO, FCOVD, FNAP, DIPL (AAO)
Treating patients suffering from amblyopia, strabismus, convergence/accommodative/ocular motor dysfunction and visual information processing issues comes under the purview of today’s vision therapy office. While technology does not supplant the traditional equipment used, it can enhance the therapeutic gains and encourage patients to try their hardest. This lecture will discuss some of the newest and coolest technology found in vision therapy offices.
College of Opticians of Ontario Activity ID Pending | 2 Hours
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‍*Program and speakers are subject to change without notice
*Some hours may be pending approval from the College of Opticians of Ontario

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